THE AGE OF THE PREMIUM DOMAIN NAME

January 15, 2018

A premium domain is a domain that has been registered previously and is back on the market for resale (it’s like a used car lot for domain names but these items have not depreciated in value — in fact, it’s quite the opposite situation).

You see, today there are about 76 million dot com names registered worldwide. That means the chances of finding a very intrinsic dot com (shopping.com, flowers.com) are slim. These names were snapped up years ago but now, these early domain registrants are increasingly willing to part with their prized domain names for the right price. Some of these sales live in infamy (consider Pizza.com that sold for $2.6 million in 2008 or Business.com that sold for $7.5 million in 1999) but the average premium domain price tag ranges from a few hundred to a few thousand dollars.

 

 




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